Shop for Flat Irons from Hayneedle.com! The Revlon Hydra Smooth 1 in. Steam Straightener infuses hair with water particles so the ceramic plates can smooth frizz and straighten hair quickly to minimize damage. As a result you'll get sleeker, healthier looking hair in no time at all! The straightener itself can reach up to 430 degrees in 30 seconds and features easy to use controls so you can find the perfect temperature and a tangle-free swivel cord so you can style effortlessly. A steam-less function with lock switch is also an option.About Helen of Troy LPHeadquartered in El Paso, Texas with offices and warehouse facilities around the world, Helen of Troy is well-renowned as one of the best designers, producers, and marketers of brand-name personal care products. Their competitive pricing, high quality construction, and innovative designs have made Helen of Troy a name that women across the globe can trust for their electrical and non-electrical accessories. The company produces and markets clippers, mirrors, straighteners, hair dryers, body massagers and basically everything else that a girl could need to feel relaxed and beautiful. In addition to these spectacular personal care items, Helen of Troy also excels in the production of cleaning, BBQ, storage, automotive, and gardening tools.