Dear Friend,We know you love fiber as much as we do, so it's time to face the fiber facts. Fiber is important for digestive health, and so are many other nutrients. That's why we created Kashi Vive cereal: To help promote digestive wellness in ways that no other cereal does.Is your bowl balanced?Friendly bacteria called probiotics are known for their ability to balance the digestive tract. So we added Lactobacillus casei probiotic culture plus a hint of ginger to Kashi Vive to help promote internal balance.Is your bowl strong?Recent research has strongly linked calcium and vitamin D to intestinal health. Each serving of Kashi Vive provides 20% of your daily value for both of these strengthening nutrients.Of course, fiber is important too, so you'll find 12 g of fiber plus our unique, taste-free dried broccoli ingredient to help clan and purify your blood.We combined all of these healthy ingredients into an all-natural fusion of crunchy graham twigs, toasted 7 whole grain flakes and vanilla dipped rice crisps.When you indulge your body with Kashi Vive, be confident that you're getting more out of your food.Be well and live vibrantly!The Kashi FamilyAt Kashi, we believe that good digestive health puts you on the path to your best life. Kashi Vive is full of fiber and specially chosen ingredients that help you care for your digestive system and enhance your joie de vivre!Good Friends & Good LivingWe want our foods to be the easiest part of your commitment to health and living well. So we made this cereal from Kashi to our Good Friends...people like you who want to feel good while making the most out of life.Good Friends & Good HealthGood Friends offers the perfect balance of great taste and nutrition, with plenty of variety in flavor and texture to keep you satisfied.We baked up a tasty blend of toasty whole grain flakes, crispy bran twigs and sweet, crunchy granola. And, Good Friends cereal supplies nearly 50% of your daily fiber needs in just one serving to help fill you up, improve digestion, lower cholesterol and enhance your health.Good Friends NaturallyAll natural and made from Kashi's unique blend of Seven whole Grains & Sesame, Good Friends is low in fat and sodium. And, it's free of highly refined sugars, artificial ingredients and preservatives to help you take care of yourself.Best of Health!