Maxim has been developed specifically To Treat People who have Sensitive Skin but need an Extra Effective Prescription Strength Cure to there Excessive Sweating under their Arms. Also helps with Feet, Face and Back. Store brands that promise clinical strength are watered down imitations of Doctor Recommended Aluminum Chloride based products. The prescription brand drysol REQUIRES A prescription and is FDA Regulated. It is Loaded with rubbing alcohol and can burn like a blow torch. Maxim is Extra Strong but Sensitive because it has No Alcohol and less Active Ingrediant. Over 1,000 Dermatologists and 400 clinics recommend Maxim Antiperspirant to their patients. One bottle of Prescription Strength Maxim® Sensitive Antiperspirant can last up to a full-year! Maxims formula is preferred by surgeons who perform ETS like Dr. Reisfeld of The Center For Hyperhidrosis. Maxim is recommended for treating underarm Hyperhidrosis over the leading prescription brands. Types of People that benefit from Maxim® Uniformed workers such waiters, supervisors, customer service reps, service techs, postal employees, sales reps, managers, office workers, hospital staff, delivery drivers, airline/airport workers. Business people who require formal dresses, ties, tight suits, Sales workers,Teenagers and students who sweat and are afraid of telling anyone. Any one who soils costly clothing due to uncontrollable underarm perspiration. - Apply Sparingly at Night time only just a few strokes down each arm pit or affected area. Use your regular deodorant/antiperspirant like you normally do in the morning after you shower to feel fresh, Maxim wont rub off.