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Toy of the Year Award Winners
Every year the Toy Industry Association honors the best toys developed by the international toy industry for consumers in the United States. Find out who won below, and compare prices on these fun, innovative toys.
The Dangerous Book for Boys-Classic Chemistry
The Dangerous Book for Boys-Classic Chemistry by Thames & Kosmos was a finalist for Specialty Toy of the Year at the 2010 TOTY Awards. The kit is based on the popular book by the same name, and presents chemistry in an engaging way using fun experiments and activities. It teaches them about atoms, elements, compounds, bonding, and chemical reactions. And while it's based on the popular book for boys, we think that it will... more
Bakugan Battle Brawlers for Nintendo DS
The Bakugan brand has only been around for a few years, but it has quickly become a leader in the boys' action market, and recently won Property of the Year for the 2010 TOTY Awards. Bakugan Battle Brawlers for the Nintendo DS is just one product from the brand, but it's a great game for boys to use their imagination and to learn strategy skills. The game allows them to create and customize their... more
Bilibo
This winner of the 2010 TOTY Preschool Toy of the Year just proves that toys don't have to be complicated to be loads of fun. Bilibo by Active People is an open-ended play object that encourages children to use their imagination and creativity. It is a simple shell that can be used as a rocking chair, a spinning top, a cradle, a tunnel, and more. It's made of nearly indestructible high-density polyethylene and is... more
My 1st Scooter
Radio Flyer has been around since 1917 and the brand still inspires kids to get outside and play. Winner of the 2010 TOTY Outdoor Toy of the Year, My 1st Scooter by Radio Flyer is a great beginner scooter that will help kids practice balance and coordination. It features a wide base, and two front wheels and one back wheel for stability. Parents will love its ability to fold down for easy travel and... more
Nerf N-Strike Raider Rapid Fire CS-35
Nerf N-Strike Raider Rapid Fire CS-35 Zhu Zhu Pets won Most Innovative Toy of the Year at the 2010 TOTY Awards, but we think, as a finalist, the Nerf N-Strike Raider Rapid Fire CS-35 is worth mentioning, too. Nerf is another brand that has been around for a long time, providing soft, safe toys. This fun toy holds 35 darts and features a pump-action handle that lets you control your rate of fire... more
Crayola Beginnings Color Me A Song
Winner of the 2010 TOTY Infant Toy of the Year, Crayola Beginnings Color Me A Song combines drawing and music to help toddlers build creativity and confidence. The set lets toddlers create music as they color. The music changes based on the speed of the scribbling, so the faster they scribble, the faster the music tempo. They can switch between different musical instruments (piano, banjo, trumpet, drums), and even switch between different musical styles.... more
Harumika
Zhu Zhu Pets dominated at the 2010 TOTY Awards, but we feel that another finalist for Girl Toy of the Year, Harumika by Bandai America, is worth checking out. It's a fun activity toy that centers around fashion and lets girls design their own looks with fabrics that don't require sewing, gluing, or cutting. They can then upload and share their latest fashion creations on the safe Harumika online community.
Sort It Out!
Sort It Out! by University Games won Game of the Year at the 2010 TOTY Awards. This engaging party game involves putting things in order based on a single topic. Once a list is read from the topic card, players must scramble to arrange information in the right order using colored tiles. Suitable for ages eight and up, it's a fun game that the whole family will enjoy playing together.
Rubik's TouchCube
This is definitely not the Rubik's Cube that we had as children. Winner of the 2010 TOTY Electronic Entertainment Toy of the Year, Rubik's TouchCube by Techno Source uses touch sensor technology that mimics the twisting and turning motions of the original cube. All you have to do is simply swipe your finger across the row of three squares to "turn" a side. It even includes a built-in hint feature and solver.
Mindstorms NXT 2.0
This winner of the 2010 TOTY Educational Toy of the Year combines LEGO play with robotics. The Mindstorms NXT 2.0 comes with everything you need to create and program your robot in about an hour. Suitable for ages 10 and up, the kit comes with a 32-bit microprocessor, a large matrix display, four input and three output ports, and Bluetooth and USB communication link. It's a great toy for instilling an appreciation for science... more
